Cardinale: Being the boss of Milan is the hardest thing I have ever done and the goal is to bring the team to the Premier League level

  Cardinale, the owner of AC Milan and the head of Red Bird Capital, recently made a guest appearance on the American podcast The Varsity. He talked about his Red Bird experience. He rarely speaks publicly, but when he does he makes news. His first words revealed his heart: "What's it like to own a team like Milan? It's the hardest thing I've ever done. It's a challenge because the system I work in is very resistant to change." Keep this money for yourself and reinvest it in the team. In the last summer transfer window, we invested more than any other team in Serie A. This is not to make a profit, but to change Milan's financial situation to the level of a Premier League team."

The Americans will not look at Cagliari-Lecce. "The real competition for us is not the other 19 teams in Serie A, but the Premier League. It is an economic black hole, sucking wealth from the entire continent. Their TV revenue is almost four times that of other European leagues, and that is a problem. In Serie A, however, the bottom team can beat the leaders in any given round. Sheep. It's the most competitive league, but we don't make money from it. We can't get major international broadcasting deals. Why? The phenomenon of the European Super League is that no one wants to watch Cagliari vs. Lecce in the United States. That's the nature of the sport, but it's not financially rewarded. . "

About the new stadium

"We are building this stadium in partnership with Tim Romani, who is one of the best experts in this field. Once completed I hope to share this mode with other Serie A teams as they are not really my competition. My goal is the Premier League. "

On calling himself Berlusconi 2.0

" (laughing) My PR team went crazy. But what I'm saying is that I want to innovate, just like Berlusconi or Steinbrenner (the legendary owner of the New York Yankees) did in their time. It's just that you can't do it the same way today: everything is too expensive, there are sovereign funds and billionaires involved. you have to find another a method. There is a habitual thinking in the sports world: the more you invest, the greater your chance of winning. But it's not that simple. We need to allow small market teams to thrive. This is the problem I face in Serie A and is what causes the gap between the Premier League and other European leagues. This situation is becoming increasingly problematic. I think we have to regulate ourselves. We must change the economic model so that everyone in the ecosystem can be self-sufficient. The key is this: you have to be able to support yourself. Think about it, Paramount (American film company) is 113 years old and Milan is 125 years old. These are extraordinary brands, but they need a re-write. This means anticipating where the market is going. "